Over $6 Billion in eCommerce results tells the story
An affiliate marketing program is by far one of the best advertising tools available, because it provides incentives for both the publisher and advertiser. Affiliate marketing has grown greatly over the last couple of years because more and more brands are realizing that it's one of the most efficient way to advertise online. It is extremely flexible and provides numerous benefits that you won't get with any other ad program, they include:
Low Entry Price - Building an affiliate program isn't going to break your budget starting out. Most online ads and marketing techniques have an attached starting cost, often one that is inaccessible to a startup that is looking to invest as much money as possible into providing a good website and a good product. With affiliate marketing, all you have to do is have your website up and purchase an affiliate solution; no other costs are incurred before your ads start paying off.
Only Pay when the ads work - Hands down the most important part of your affiliate marketing program, you will never pay for ads that don't bring you successful sales because your affiliates only make money when they deliver quality traffic.
Extra Traffic for free - The ads your affiliates place on their sites are going to bring you traffic but only a portion of that traffic will result in sales, so you get any additional page views for free, a bonus on top of the sales your affiliates are sending you.
You are in control - Your affiliate program is entirely determined by you, allowing you to set commission rates, determine what gets your advertisers paid, and generally control every element of your advertising program. This is important for getting the most out of your ad program.
It just works - Your affiliate program has one final added benefit, once it is setup, you don't have to do anything but recruit new affiliates and wait for the sales to start coming in. The software will provide your banner, text, and other ads to affiliates, and it will automatically record successful sales. You can even have it compile the commissions into invoices. All you have to do is send your affiliates their payment and the system will keep running indefinitely.